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The First DAO-Funded Web3 Musical Hits Broadway



Source: Observatorioblockchain / Jennifer Maldonado

“Crypto: The Musical,” the first DAO-funded Web3 musical to hit Broadway, kicks off. As stated on its website , it is a proposal from the Serotonin marketing agency and behind the project is Amanda Cassatt, the woman who brought Ethereum to the world stage. The funds to finance the production will be raised through the DAO MusicalDAO, with the release of 1,500 NFT, which represents theater seats. The NFTs will be offered for a minimum value of $1,000 in stablecoins such as USDT and USDC. The goal is to obtain a first collection of 1.5 million dollars

Investors who purchase “Crypto: The Musical” NFTs will be able to reserve tickets and VIP seats, as well as access other exclusive benefits. For example, a meeting with the performers of the musical production and the director, appearing in the production credits or making a cameo on stage has a cost of $200.00.

Broadway Musical Web3, DAO

The work tells the story of Zoe, a woman who decided to leave behind her corporate life in TradFi to immerse herself in the world of cryptocurrencies, through a crypto startup. The numerous experiences that Zoe lived in said company will be shared through stories and songs.

The best music producers 

“Crypto: The Musical” is the brainchild of Amanda Cassatt,  the woman who brought Ethereum to the world stage, her website says. It will also feature renowned producers and artists. Daniel Mertzlufft and Macy Schmidt, directors of hit shows like Ratatouille: The TikTok Musical and For You, Paige: The TikTok Musical , will collaborate with the production. As well as writer Jackson Rickun and lyricist Kate Leonard. Tony Award winners Cliff Hopkins, former Instagram CMO, and four-time Tony Award winner Dori Berinstein will also star in the production,  which is slated for release in spring 2024.

Likewise, to create anticipation, “Crypto: The Musical” will release this summer a series of songs that will be distributed in association with the Audius blockchain platform. The songs will have to do with the crypto world and will be performed by the world’s best artists from the emerging Crypto and NFT community. 

Investors and those interested in “Crypto: The Musical” have up to 4 options to support the development and production of this musical project. The first of these requires an investment of $1,000 USD. The last one, an investment of $200,000 USD. MusicalDAO’s fundraising goal is $1.5 million. Cassatt told CoinDesk about the bear market, acknowledging that it will be difficult to raise funds. However, she assured that she is not in a hurry and that presenting a musical on Broadway takes time. 

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